When you slip into your wedding day gown we want you feeling fierce, comfy as heck and most importantly, like yourself. There is no point in rocking up to your first bridal boutique appointment and trying on the gowns you THINK you are meant to wear. We want you in gowns that spark your spirit and get you pumped. We are blessed with such a vast offering when it comes to bridal attire these days that boring simply no longer cuts it.
For this shoot, that first featured in Issue 26 of Hello May magazine, we were channelling cool, calm and contemporary bridal. Gowns with no fuss, but by no means dreary. These gowns are bold, sleek and cool-girl approved.
Whatever you are channelling, we have you covered with these 13 looks. There is sleek and simple from Prea James Bridal and Goddess By Nature and edgy gowns from Raggatt and Georgia Young Couture. Daisy Brides have delivered in the form of a cruisey two-piece and Amy New Bridal promises you will have space for burgers in your belly with her 1970s inspired Lumina Gown.
For gals after a bit of embellishment, scroll down to Luci Di Bella’s Angie gown and Karen Willis Holmes’ cult classic Lexie gown.
Best of all, we are delivering bridal bob inspo alongside killer peachy makeup references, thanks to the lovely Kelly Bowman of The Future Mrs. Don’t forget to check out the gems we have paired with these looks from the likes of Cushla Whiting and Ilion Design.
If you fancy flicking through some real-life paper pages, nip on over to our online store where you can purchase a copy of Issue 26 of Hello May (plus receive a bonus gift!). After some more cool, calm and collected wedding gown vibes? Check out our roundups of 20 Bridal Gowns with Smokin’ Statement Necklines, 20 of Our Fave Gowns with Cutouts and 20 Cool Wedding Day Separates.
Now, no time to waste! Scroll down for contemporary looks galore…
Dan Jones Crawford Gown, $4365, Hope & Page. Folded Twist Earrings, from $550, Ophelia Ring, $5900, Loop Twist Ring, from $270, Cushla Whiting. Classic Canvas Sneakers, $135, Springcourt.
Dominique Pant, $1625, Willow Crop, $900 and Victoria Top, $1050, Chasing The Sun Bridal. Folded Twist Earrings, from $550, Cushla Whiting.
Sequin Yoke Gown, $2995, Raggatt. Keshi & Diamond Stud Earrings, $1350, Ilion Design. Skateboard, from $209, Arbor Collective.
Tyler Gown, $3640, Prea James Bridal. Keshi Large Hoop Earrings, $550, Ilion Design. (Models left hand) Ophelia Ring, $5900 and Loop Twist Ring, from $270, Cushla Whiting.
Georgia Young Couture, Capri Gown, $6180, Love Marie Bridal Boutqiue. Large Twist Earrings, from $500, Cushla Whiting.
Lumina Gown, from $2760, Amy New Bridal. Keshi Large Hoop Earrings, $550, Ilion Design. Little Daisy Sheer Socks, $17.40, Free People. Classic Canvas Sneakers, $135, Springcourt, Rings, POA, Cushla Whiting.
Angie Gown, $7500, Luci Di Bella. Large Twist Earrings, from $500, Cushla Whiting. Classic Canvas Sneakers, $135, Springcourt. (Models left hand) Ophelia Ring, $5900 and Loop Twist Ring, from $270, Cushla Whiting. Skateboard, from $209, Arbor Collective.
Lexie gown, $3590, Karen Willis Holmes. Large Twist Earrings, from $500, (Models left hand) Ophelia Ring, $5900 and Loop Twist Ring, from $270, Cushla Whiting.
Pearl Gown, $TBA, Mariana Hardwick. Classic Canvas Sneakers, $135, Springcourt. (Models right hand) Ophelia Ring, $5900 and Loop Twist Ring, from $270, Cushla Whiting.
Kentlee Gown, $2600, Goddess By Nature. Keshi & Diamond Stud Earrings, $1350, Ilion Design. (Models right hand) Ophelia Ring, $5900 and Loop Twist Ring, from $270, Cushla Whiting.
Sarah Seven Prosecco Gown, $5400, The Bridal Atelier. Keshi Large Hoop Earrings, $550 Ilion Design. Skateboard, from $209, Arbor Collective.
Flora Top, $1000 and Freesia Skirt $1000, Daisy Brides. Keshi & Diamond Stud Earrings, $1350, Ilion Design. (Models left hand) Ophelia Ring, $5900 and Loop Twist Ring, from $270, Cushla Whiting.
CREDITS Photographer Jack Steel Hair & Makeup Kelly Bowman via The Future Mrs Model Em via Viviens