Friday has rolled around once again, good peeps and we’ve been working hard on something super special. That’s right! We have gone and rounded up 30 of our favourite bridal designers and go-to bridal boutiques we love to follow on Instagram (and think you should, too!).
Let’s be honest, what bride doesn’t want to be scrolling through her feed and all of a sudden spot her dream dress, the perfect accessory, or put simply, some damn fine wedding inspiration? Even once you’re married, we guarantee you’ll keep a few of these guys in your feed, including the impeccable Luci Di Bella you see above. There’s a whole host of our Directory Vendors that you’ll find more from here – there’s information, booking forms, contact details, related real weddings and designers and boutiques that would love to hear from you.
So, in no particular order, here’s our top 30, complete with links to their websites and of course, each designers’ Instagram handle, so you can click on through- once you’re done here, that is… Go on, but beware, it’s a biggie, so settle in – we might be bias, but it’s definitely worth it!
Hope X Page is one of those places you walk into and just feel good, guys. The bubbly owner, Alex, makes the experience a delight and the stylish choice of gowns from Australian designers like Prea James, to Dan Jones (above), Daisy by Katie Yeung and Alexandra Grecco (plus regular trunk shows with international designers to die for) makes this southern Sydney boutique a must-visit. Her Instagram looks a little like a fashion magazine, with a side of real brides, hairstyles and big blooms.
& For Love is a Canadian designer that is bringing street cred to a bridal brand – and succeeding – which is no mean feat. Their designs toe the line between timeless and on-trend and their Instagram shows their quality gowns, edgy style and effortless feel. The grid serves up cute couples, cool accessories, brides in sneakers (not to mention cowboy boots) and good feels on tap. You’ll also find them in one of our go-to QLD boutiques, Bloom.
Bloom boutique in Brisbane (QLD) is all sorts of fabulous, run by Sam, a boss lady who is changing the landscape of traditional bridal and bringing women what they want without any judgement. It’s all about you – how it should be, right? Her Instagram is fashion – but bridal – and is basically a sea of glorious gowns – designer, Bo & Luca (above) included, along with & For Love, L’eto Bridal and the incredible New York accessories label Jennifer Behr.
The Bridal Atelier is one of those boutiques that feels like a fashion house. The perfect description is in their own words, “a romantic vacation from traditional bridal,” and labels the process as “dress dating,” which we can get behind. They have boutiques in both Melbourne and Sydney and stock a whole host of epic international designers like Sarah Seven (above) who gives a level of exclusivity and basically an air of deliciousness that you won’t want to miss. Check out the designer edit here and be aware, their Instagram is one that even once you’re done and dusted with the dress process, you won’t want to unfollow.
Luci Di Bella has truly breathtaking pieces – an ode to detail and time spent designing and creating in their Armadale (VIC) studio. Case in point the above from their latest release. You’re oh-so-likely to fall in love with their aesthetic and may even create a one-of-a-kind together. Their Instagram is a dreamy mix of gowns, finishing touches and bridal parties, with a focus on fabrics, texture and movement.
Prea James Bridal does pretty, relaxed, chic and stylish- all at once- while keeping an air of elegance and cool. The designer’s Instagram is clean and fresh and she’s not only one to watch, but one to book in and see (she also has a new collection coming soon). Head into the gorgeous Hope X Page (NSW), Mrs Fray (ACT) and if you’re a QLD bride, Sphere Bridal Gallery (and don’t miss additional stockists here) if you want to get your hot little hands on your dream wedding outfit.
Daisy by Katie Yeung is all about bucking the trends of traditional bridal shopping, friends. They promise no pushiness, “no snooty salesladies” and dresses that are not only comfortable but flattering and on-trend, too. Their curve range goes up to a UK 36 and they have everything from gowns to separates and tulle jackets. Yes please! Head to their Instagram for a fun take on bridal – real women having a ball as well as a few cheeky quotes, hairdo’s, manis and more.
Karen Willis Holmes is one of the greats, an Australian designer well-renowned in the industry for creating amazing gowns that cater to all brides. From the latest, Elope (above), to Wild Hearts, Luxe, Bespoke and Curve (that ranges from size 14 – 24), there really is something for everyone. Not only found in their beautiful boutiques in Sydney, Brisbane, Melbourne, Perth and NYC, brides can also head into Amante Bridal (VIC) and Mrs Fray (ACT). Their Instagram has a chic mix of gowns on real women and models, accessories, floral arrangements and finer details.
Oleg Cassini offers everything you need on your big day, from your dream dress to coloured gowns for your bridesmaids. Striking the perfect balance between form-flattering, glamorous, classy and still a little sexy, we could all do with some Oleg Cassini in our lives. There are elopement-friendly collections, Curve and even an under $1000 offering. On the grid, you’ll get a sneak peek into their incredible Melbourne boutique as well as bridal party inspo, real couples, wedding day styling, giveaways and more.
L’eto Bridal epitomises a feminine and effortless vibe with every piece. The quality and feel is so unique, thanks to the super creative designer, Anya, who was a photographer for years before creating her own accessories line and now bridal gowns, so you could safely say she knows what’s up. Expect Instagram to deliver calming neutral tones with a touch of art – one of her biggest forms of inspiration, along with gowns that have actually been sent from heaven above, maybe even carried by angels…
Kellylin Couture is a New Zealand designer that covers everything from classic shapes to cute two pieces and results in a modern offering for all brides, including Contour D’Amour, an extensive curve collection. Passionate about bringing the everyday woman her dream dress at an affordable price point, we love what they are doing. Their Instagram highlights their new collection and has a slightly bohemian feel while providing a zoom in on their gowns and real weddings.
Alca Line Bride was only officially established in 2018 guys, but we have been excited by her gowns from the get-go. The designer’s latest launch, Looking Glass, is no different, with collective gasps around the office on sight. We simply had to blog it, so if the above doesn’t satisfy you, you’ll find every gown here. Check out her Instagram for more of a mood board style, creating all the feels with makeup inspiration, real brides, shoots and blooms, as well as info about trunk shows – where you can try the dresses on, outside of her southern Sydney boutique, of course.
Christie Nicole Bridal provides a truly one of a kind experience, whether you custom create your dream dress together with the designer, or order one of her brand spanking new pieces from her Ready to Wear collection (coming soon), you won’t regret it and the hardest part will be picking just one. But hey, who says you have to? As you can see in the above, the feel is femme with a serious side of bold and at times, edgy. Instagram brings with it a timeless mix of black and white imagery and the most beautiful blooms for inspiration (floral or otherwise).
Oui the label describes their brand as the “un-wedding, wedding outfit.” And it’s for that reason that there are separates that you can mix and match, as well as unique gowns, new and interesting silhouettes and cool-girl finishes. Their Instagram serves a creamy mix of collection shoots, florals, cute cocktails and stunning cakes. This impressive designer also launched a sister label, Cherie by Oui (above) which is something you simply cannot miss.
Harriette Gordon is one super-talented Western Australian designer, people. She’s been creating bespoke gowns since 2014, but has recently released her second Ready to Wear collection, Sonnet XVII (a taste, above). You’ll find her designs on one of our fave real brides in our latest mag, issue 29 – (on sale now) as well as in our fashion editorial. Instagram brings a whimsical, pretty but pared-back aesthetic – the perfect balance for modern femininity for your big day.
KYHA (Recently rebranded from One Day Bridal) have literally just launched their latest collection, Soul Frequency and it’s on another level. Take this off-the-shoulder beauty above. It’s what wedding dress dreams are made of, right? Their Instagram is currently an abundance of incredible gowns with swoon-worthy inspiration from every square on the grid. If you want to get your hands on Chosen by KYHA, head into their showroom in Melbourne (and soon to be Sydney), or book an appointment at the beautiful Love Marie Bridal Boutique (NSW), or Sphere Bridal Gallery (QLD), who even have a collaboration with KYHA that you’ll find here.
Love Marie Bridal Boutique has upwards of 10 designers (you’ll find them listed here) in her Sydney boutique, including the above (and phenom) Alena Leena that she stocks exclusively. The owner, Amy, has an impeccable eye for style and modern glamour when it comes to gowns, mixed with luxe bohemian feels when you walk into this dreamy boutique. Instagram is a place to post her one of a kind brides and even play dress ups with the gowns to show you how they move on the body.
Carte Blanche Bride continues to surprise us in the very best way, carrying some of the most delicate and downright delicious French-made bridal gowns – including the above Donatelle Godart. This clever concept (online with regular pop-ups) allows Australians access to the ‘je ne sais quoi’ of French design, look and feel and we guarantee you the beauty is in every detail. You can try them on at ‘trunk show events’ in both Sydney and Melbourne and head to their Instagram for a pretty mix of fabric swatches, hair accessories and of course, those gorgeous gowns.
Grace Loves Lace is an iconic brand, with a focus on accentuating the female form, while being comfortable, lightweight and have you feeling free as a bird. Their Instagram follows that notion, with real bride inspo for days and countless campaign shoots including videos of the gowns to show you their fit on the move. Their latest collection, Elysian, even has a bucket hat and a backpack for the bride who likes to think out of the box. They are handmade in Australia and tailor every gown to your size. Check out their cup size collection, too (XXS to XXXL with a bust from 6A to 20E).
Mrs Fray is a concept store guys, meaning you get more than just gowns from this one-of-a-kind in Canberra. Put simply, it’s pretty damn cool, beginning as a bridal pop up and now a flagship with exclusive Australian labels like Prea James Bridal and Karen Willis Holmes, as well as international superstars. You’ll find the impressive list of designers here – one of which is the epic Bon Bride, above, a London designer with serious cred (like ex buyer for Topshop and Harrods guys). Expect beautiful tones to pop up in your feed, featuring everything from table setting details to chic tailoring, finishing touches and of course, incredible gowns.
Lola Varma is an Australian-made, WA-based designer, that caters to the cool, modern and minimal bride, who cares about quality and doesn’t care about convention. Just take their latest Est. VIOLET collection for example. It’s relaxed chic and minimal while bringing sophistication and luxury to the forefront in both look and feel. We loved it so much, we even used it in our latest fashion editorial you’ll find in issue 29. In the meantime, check out their Instagram for dresses, a little decor, art and accessories. You can book virtual fittings, or head into their stunning showrooms in either Perth or Melbourne.
Amante Bridal describe themselves as ‘bohemian luxe’ and ‘body positive’ and their boutique is a beautiful breath of fresh air. They also do a wonderful thing of showing you exactly what designers and gowns they stock, along with price range, which is so darn helpful! They carry Aussie made, like the Karen Willis Holmes you see above, along with international designers like & For Love. Their Instagram is fun with a touch of fancy, just like the girls who run it!
Hera Couture is a New Zealand powerhouse, providing us with bridal gowns for days and days… and days. Seriously, there are six collections including Symphony (above) and a Curve range, plus accessories. We were so in love with their gowns we put not one, but two in our recent issue (check it out here). Their flagship is in Auckland and you can head into The Bride Lab (SA) to see their designs in real life. You’ll get gowns, inspirational quotes and finishing touches from their gorgeous Instagram.
Amy New Bridal is a designer in Southern Sydney making waves in the industry with her unique gowns (all Aussie made) with her latest launch Miracle Love (above) a beautiful mix of chic simplicity featuring quality fabrics and a feminine feel. You can also custom-make and will find real brides, all angles of her gowns and a sneak peek into the creative process on her Instagram.
The Bride Lab is a light-filled boutique in SA stocking a chic range of Aussie and International designers, just some of which are the likes of Alexandra Grecco and Hera Couture, plus an extensive Curve range (that caters to sizes 16-20). Unique is the aim of the game, and boy have they won! Case in point, the epic Anna Kara, above. Get onto the ‘gram for dresses, brides and a little bling. You won’t regret it.
Alexandra Grecco is a New York City-based designer, and when we see her pieces, there are many words that come to mind- magical, ethereal, romantic… the list goes on. Classic cuts with sheer fabrics and perfectly placed lace and embellishment is the crux of their aesthetic, however, the newest collection, Botanica, has a nod to a sleeker silhouette, beaded detailing and even a metallic jumpsuit that is not to be missed! The designer’s Instagram shows real brides, as well as an insider’s look into her Manhattan boutique, flowers and fabric close-ups. Oh and AG is size-inclusive to boot, ranging up to a US 20 plus. South Australian brides can check out their gowns at The Bride Lab and Sydney brides can head into Hope X Page.
Oarma is a Melbourne made collection of what the designer labels as “wedding wearables”. Relaxed tailoring at its best, curated with the environment in mind and as a love letter of sorts to her grandma, oozing elegance from every aspect. The Sheer Pleated Cropped Coat is one of our all-time fave pieces and the unique hemlines and lengths are what makes this designer special. Yes you are encouraged to wear after your wedding day, too. Their Instagram is clean, minimal, monochrome and makes a strong case for the brand being inspired by architectural moments.
Sphere Bridal Gallery is, as it sounds, a chic, sophisticated outfit that showcases incredible designers, gowns and accessories with boutiques in two destinations – Maroochydore – and soon to be Bondi – who will stock impressive international designers, including exclusively Rime Arodaky (above). The owner, Sarah, has impeccable style and finesse and carries countless dresses to suit the fashion-forward bride. If they aren’t already, add them to the top of your list to visit, stat, and head to their Instagram for dates, information and a major love story about dresses – on every. single. square.
Rachel Gilbert is an Australian designer, who was big in fashion industry even before bringing her bridal edit to the forefront. Sold in boutiques throughout Aus as well as overseas in the likes of Harrods, Bergdorf Goodman, Nordstrom etc, she’s also had multiple celebrities wear her elegant designs and offers luxury ready-to-wear gowns at reasonable prices. A win, win! The label’s Instagram grid is for the fashion lover and features everything from evening wear to everyday pieces as well as bridesmaids and the bridal you see above.
Lilia Cass is for the bride who wants to buy something that she can wear on her wedding day and way beyond. The debut collection, Ceremonial, has been delicately thought out, from shape and style to luxe fabrics, and is made to mix and match with each other, but also with a pair of jeans or your favourite tee later on. There are skirts, blouses (that can be worn multiple ways!), pants and a silk dress to die for and it’s all under $1000 per piece. Impressive right? Expect dresses, decor, bling and beauty from Instagram, along with real brides and the designer herself on her wedding day – the catalyst for creating her own label in the first place.