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The day we’ve all been anxiously waiting for has finally arrived…We here at Hello May are beyond excited to share the exclusive debut of Rue De Seine‘s 2017 Love Spell campaign, and we’re sure you (our dear readers) are going to love it as much as we do.

Ever since the super special preview of Love Spell in Issue 14 (shot by Matt Godkin, with makeup by Makeup By Megan) and the 21 gown lookbook on the blog last month, we’ve been undeniably obsessed with these glorious designs.

A celebration of free thinking, bold, and unconventional brides, Love Spell takes its inspiration from “the relaxed, romantic beaches of Bali; to the daring and dramatic expressions of iconic trailblazers” and boasts unique laces, which are designed in house.

If you’re busting to try on all 21 drop dead gorgeous designs (which range in price from $3,475 to $6,350) be sure to book an appointment at their New Zealand showroom or contact The Bridal Atelier, the exclusive Sydney and Melbourne stockist of this lovely label.

Rue De Seine will also be hosting an Oz-based trunk series (which the oh-so talented owner/designer Michelle will be present at…learn more about here here) at Sydney’s The Bridal Atelier on the 29th of October, Through the White Door in Perth on the 5th of November, and Melbourne’s The Bridal Atelier on the 12th of November. To learn more click here.

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CREDITS Bridal gowns Rue De Seine // Photos Zoey Grossman Photography.